Working with Capelli Sport as a freelance designer was a rewarding experience that allowed me to combine creativity with functionality in the fast-paced world of regional soccer and athletic clubs. My role involved designing dynamic email blasts and custom websites tailored to the unique needs of each club. Whether creating promotional content for team gear or building sleek, user-friendly websites, I focused on delivering designs that captured the energy and passion of athletes while ensuring seamless user experiences.
Collaborating closely with the Capelli team, I was able to translate the spirit of each athletic club into compelling digital assets that resonated with players, coaches, and fans alike. I learned to balance bold, engaging visuals with the practical requirements of athletic branding, while also meeting deadlines in a high-energy environment. Each project helped me grow as a designer, sharpening my ability to craft designs that not only looked great but also drove engagement and supported the performance goals of the clubs.
